BettyLee may contact you or provide you with service – related and or promotional notices by means of postal mail, electronic mail, general site notifications and more using the contact information you have provided to us.
What Information do we collect?
Information may include but is not limited to, your name, birth date, email and physical address, telephone number, gender. We never keep or store credit card information.
We request personal information from you (which may include name, address, telephone number, email address, and gender) when you purchase products from BettyLee, when you register with us or request to receive communications or when you participate in a promotion or submit content to our Website.
BettyLee collects customer information in an effort to enhance and personalize your shopping experience. This information allows us to communicate with our customers about our products, services and promotions.
How do we protect your information?
We maintain physical, electronic and procedural safeguards to protect the confidentiality and security of personally identifiable information transmitted to us on our Website.
We use a variety of security measures, including encryption and authentication tools, to help protect your information. We use secure servers when you place orders.
All credit card information you supply is transmitted via Eway (ezidebit) and Paypal portal.
What are cookies?
The term cookies refers to tiny text files stored on your computer when you visit certain web pages. We use these important pieces of information to remember who you are when you come back and visit, keep track of what you have in your basket and tailor our website exactly to your needs.
Cookies & how they affect you
Completely harmless to your computer, cookies don’t store personally identifiable information such as name, address or payment details, but they do provide us with encrypted information to help improve your experience of the site. For example, they help us to identify errors, suggest related products you may like when browsing and allow you to connect with social media sites such as Facebook, Twitter, Pintrest and Instagram. We do use other “third party” cookies who may also set cookies during your visit to be used for retargeting purposes. You always have the option of disabling cookies, but your browsing experience will be compromised.
Cookies can be defined into four types of cookies: Strictly necessary cookies, performance cookies, functionality cookies, targeting or advertising cookies.
Strictly Necessary Cookies
These cookies are essential in order to enable you to move around the Website and use its features, such as accessing secure areas of the Website. Without these cookies, basic functions such as add to bag, stay logged in and checkout are not possible – meaning you wouldn’t be able to get your hands on the products you love!
These cookies collect information about how you use the Website, for instance which pages you go to most often, and if you get error messages from web pages. These cookies don’t collect information that identifies you, any information gained is to improve how the Website works.
These cookies remember choices you make to improve your experience and allow the Website to provide enhanced and more personal features. They may also be used to provide functionality such as watching one of our behind-the-scenes videos, social media interaction and user reviews/ratings.
Targeting or Advertising Cookies
These cookies collect information about your browsing habits in order to make advertising relevant to you and your interests. They remember that you have visited a website and this information is shared with other websites who will offer you relevant products. This type of advertising is designed to provide you with a selection of products based on what you’re viewing on bettylee.com.au